SMALL — Small
$149
Under 20 lb · Reserved for the next production run
- Same fail-closed 0.95 confidence dispense gate
- Family-mold insert on the validated Medium tool
- Join the waitlist to be notified at launch
$9.99/mo training dashboard, optional
Pricing
One device, priced against what actually works today, not what a category average would guess.
We priced Pawvlov against real comparables, not against a round number that felt right. A vet-endorsed wellness device in this category (Calmer Canine) sells at $249; commodity connected-pet cameras start at $49. Pawvlov launches at $199 for the Medium SKU — the only size at launch — with an optional $9.99/mo training dashboard.
Plans & tiers
MEDIUM — Medium
$199
20-60 lb · Available now for the storm-season beta cohort
- Floor-standing device, silicone base tray, on-device camera and microphone array
- Fail-closed, firmware-locked 0.95 confidence calm-window gate
- Ships dispensing-disabled (log-only) until classifier validation clears
$9.99/mo opens full training dashboard history and storm calendar
LARGE — Large
$249
60 lb+ · Reserved for the next production run
- Same fail-closed 0.95 confidence dispense gate
- Family-mold insert on the validated Medium tool
- Join the waitlist to be notified at launch
$9.99/mo training dashboard, optional
Reserve your spot in the beta cohort
A fully refundable $99 deposit holds your place in the storm-season beta cohort. No charge until the classifier validation clears; refunded in full if it doesn't.
$99fully refundable
No card required — this prototype records your intent only.
Pawvlov Medium vs. the alternatives
Mechanism and ongoing cost comparison at the price point Pawvlov actually ships at.
| Capability | Pawvlov Medium ($199) | Calmer Canine ($249 + ~$99/qtr) | Furbo Dog Nanny ($249 device) | ThunderShirt ($39.95) |
|---|---|---|---|---|
| Mechanism | Silent auger, floor-reachable tray, calm-gated dispense | Wearable tPEMF signal generator | Loud auger, flung treat, remote command | Pressure wrap, passive |
| Learns / adapts | Yes, week-over-week calm-versus-anxious trend | No behavioral conditioning | No behavioral conditioning | No |
| Works while you're away | Yes, autonomous, fail-closed | Yes, wearable | Yes, but dispenses regardless of dog's state | Yes, passive comfort only |
| Ongoing cost | $9.99/mo, optional | ~$99/quarter signal generators | $6.99-$9.99/mo Nanny AI | None |
Our guarantee
You're covered — or you're refunded
The beta cohort is invitation-only and we're only accepting homes where we're confident the protocol applies. If the dashboard shows no measurable improvement in calm-versus-anxious trend over the beta period, we'll refund you in full.
- Ships log-only until validatedNo treat ever dispenses until the classifier clears its 95%+ accuracy bar.
- Cancel anytimeThe $9.99/mo subscription auto-renews but cancels immediately with no penalty.
- Full refund guaranteeIf the training dashboard shows no measurable trend improvement, you get your money back.
Frequently asked questions
Why is there only one size at launch?
A single Medium-size injection mold costs an estimated $35,000, versus roughly $105,000 to tool three sizes at once. That difference is redirected into classifier validation, certification, and a real customer-acquisition budget, the things that determine whether this product should exist at all before we scale tooling.
When will Small and Large sizes ship?
They're planned for the roadmap's scale phase, using family-mold inserts on the same base tool once the Medium classifier and production run are validated. Join the waitlist on the relevant size and we'll notify you when it opens.
Is the $9.99/month subscription required for the device to work?
No. The device runs its full behavioral protocol entirely offline. The subscription unlocks the full training dashboard history, the storm calendar, and the week-over-week anxiety-score trend view.
Will the price go up after the beta?
The Medium will retail at $199 for the storm-season beta cohort. Pricing for subsequent production runs is modeled against a $249 retail target once the classifier is validated and certification is complete.
What if it doesn't work for my dog?
Every unit ships in log-only mode, and no treat ever dispenses until the on-device classifier is validated. If the protocol produces no measurable improvement in the calm-versus-anxious trend over the beta period, the operator will work with you directly.
Is this available now?
The storm-season beta cohort is open for applications. The device itself ships dispense-disabled (log-only) until the classifier clears validation. Apply with the button above and we'll follow up with cohort details.